October 22 - October 28, 2026
MELLEKA MARKETING
| Campaign | Budget | Impr. | Interact. | Calls | Conv. Rate | Conv. | Cost/Conv | Spend |
|---|---|---|---|---|---|---|---|---|
| AIA | PMax #2 | $5.00 | 2,556 | 136 | 5 | 3.68% | 5 | $8.78 | $43.90 |
| Phone Promo | PMax | $5.00 | 450 | 37 | 5 | 10.81% | 4 | $5.66 | $22.66 |
| Phone Promo | Search | LEAD FORM | $5.00 | 59 | 11 | 5 | 27.27% | 3 | $12.66 | $37.97 |
| AIA | Search | LEAD FORM | $5.50 | 127 | 14 | 9 | 7.14% | 1 | $35.62 | $35.62 |
| Phone Promo | Search #2 | $10.00 | 103 | 13 | 11 | 7.69% | 1 | $66.57 | $66.57 |
| Total | 3,295 | 211 | 35 | 14 | $14.77 | $206.72 |
| Campaign | Budget | Impr. | Interact. | Conv. Rate | Conv. | Cost/Conv | Spend |
|---|---|---|---|---|---|---|---|
| Direct Checkout | ABF | Search (None) | $5.00 | 244 | 10 | 10% | 1 | $35.59 | $35.59 |
| Direct Checkout | ABF | Search (Targeting) | $5.00 | 92 | 8 | 12.5% | 1 | $32.63 | $32.63 |
| Direct Checkout | ABF | Search (None) [Intake] | $5.00 | 212 | 10 | 0% | 0 | - | $32.52 |
| Direct Checkout | ABF | Search (Observation) | $5.00 | 138 | 11 | 0% | 0 | - | $36.77 |
| Direct Checkout | ABF | Search (Observation) [Intake] | $5.00 | 145 | 10 | 0% | 0 | - | $34.31 |
| Direct Checkout | ABF | Search (Targeting) [Intake] | $5.00 | 218 | 7 | 0% | 0 | - | $32.71 |
| Total | 1,049 | 56 | 2 | $102.27 | $204.53 |
| Campaign | Spend | Clicks | Impr. | Leads | CTR | CPL |
|---|---|---|---|---|---|---|
| AIA Full AI test | $1,278.40 | 692 | 29,755 | 64 | 2.33% | $19.98 |
| INTERNET AIR BUSINESS - Dynamic | $724.54 | 283 | 12,777 | 16 | 2.21% | $45.28 |
| INTERNET AIR BUSINESS | $406.00 | 230 | 6,454 | 31 | 3.56% | $13.10 |
| New Leads Ad | $365.37 | 463 | 9,427 | 49 | 4.91% | $7.46 |
| INTERNET AIR BUSINESS_1 | $196.43 | 107 | 3,517 | 7 | 3.04% | $28.06 |
| AIA Full AI test_1 | $100.03 | 148 | 2,765 | 9 | 5.35% | $11.11 |
| AIA Full AI test_2 | $12.02 | 12 | 658 | 1 | 1.82% | $12.02 |
| Total (7 Campaigns) | $3,082.79 | 1,935 | 65,353 | 177 | 2.96% | $17.42 |
| Ad Creative | Status | Impr. | CTR | Spend |
|---|---|---|---|---|
| 5.d AIA | Active | 18,199 | 2.32% | $695.86 |
| 3.1 AT&T Internet Air for Business - AI | Active | 9,172 | 2.24% | $491.64 |
| New Leads Ad | Active | 9,814 | 5.54% | $420.37 |
| AIA 5 | Active | 7,696 | 2.16% | $343.54 |
| 5.e AIA | Active | 5,033 | 2.60% | $239.32 |
| AT&T Internet Air for Business - AI | Active | 3,601 | 2.17% | $232.77 |
| Image #3 | Active | 4,771 | 3.69% | $203.08 |
| AIA 4 | Active | 2,513 | 2.39% | $154.77 |
| Image #2 | Active | 1,743 | 3.73% | $105.89 |
| Nationwide Coverage | Active | 702 | 2.42% | $43.10 |
| Image #1 | Active | 304 | 4.61% | $29.87 |
| AIA 4.1 | Active | 363 | 2.75% | $25.59 |
| Total (12 shown) | 63,911 | $2,985.80 |
| Campaign | Spend | Clicks | Impr. | Leads | CTR | CPL |
|---|---|---|---|---|---|---|
| CELL PHONE PROMO | $1,563.91 | 789 | 25,003 | 85 | 3.16% | $18.40 |
| INTERNET AIR BUSINESS V2 | $413.29 | 159 | 7,041 | 12 | 2.26% | $34.44 |
| Ground Fiber | $104.26 | 766 | 166,098 | 3 | 0.46% | $34.75 |
| CELL PHONE PROMO_1 | $89.63 | 44 | 1,314 | 4 | 3.35% | $22.41 |
| INTERNET AIR BUSINESS V2_1 | $50.52 | 25 | 811 | 1 | 3.08% | $50.52 |
| Ground Fiber_1 | $7.69 | 8 | 367 | 0 | 2.18% | - |
| Total (6 Campaigns) | $2,229.30 | 1,791 | 200,634 | 105 | 0.89% | $21.23 |
| Ad Group | Impr. | Clicks | CTR | CPC | Spend |
|---|---|---|---|---|---|
| Network Providers - Keywords & Interest Groups | 6,890 | 81 | 1.18% | $1.11 | $90.00 |
| Ground Fiber - Keywords & Interest Groups | 1,081 | 16 | 1.48% | $1.20 | $19.14 |
| AIA - Keywords & Communities | 1,119 | 12 | 1.07% | $1.12 | $13.48 |
| Network Providers - Keywords & Communities | 1,146 | 12 | 1.05% | $1.01 | $12.07 |
| Ground Fiber - Keywords & Communities | 630 | 8 | 1.27% | $1.17 | $9.37 |
| AIA - Keywords & Interest Groups | 678 | 6 | 0.88% | $1.13 | $6.75 |
| Total | 11,544 | 135 | 1.17% | $1.12 | $150.81 |
